Align vision, execution, and differentation for breakthrough results

When proven frameworks work, I implement them flawlessly. When you need to make a strategic leap, I apply the same thinking process that led to industry-first innovations.

Most consultants are either strategic or technical. I deliver both - plus the breakthrough thinking that creates competitive advantage.

Alec Maki - Strategic Technology Consultant

Services

Standard excellence AND breakthrough innovation when you need competitive advantage

Breakthrough Innovation Consulting
When standard approaches aren't enough, I apply systematic breakthrough thinking - the same process that led to industry-first innovations and 60%+ revenue results.

My Breakthrough Process:

  • Domain + cross-domain knowledge acquisition
  • Recursive problem/solution space exploration
  • Implication mapping to maximum vision
  • Reverse engineering to practical implementation

When You Need This: Complex challenges, competitive differentiation, untapped opportunities

AI Strategy & Implementation (Psychology-Informed)
Transform business processes with intelligent automation designed for human adoption.
  • AI business case development and ROI analysis
  • Psychology-informed workflow automation design
  • Custom AI applications with user adoption focus
  • Integration with existing business systems

Approach: Proven frameworks + behavioral insights + breakthrough thinking when needed

Business Growth & Digital Transformation
Comprehensive organizational modernization combining strategic planning with technical execution.

Growth Strategy:

  • • Market expansion using proven frameworks + breakthrough opportunity identification
  • • Organizational scaling and operational efficiency
  • • Competitive positioning (standard analysis + breakthrough differentiation)
  • • Performance measurement and improvement

Digital Transformation:

  • • Technology strategy and implementation roadmaps
  • • Process automation designed for human adoption
  • • Customer experience digitization with behavioral insights
  • • Change management rooted in psychological principles
Product Strategy & Development (Behavioral + Innovation)
Psychology-informed product design from concept through technical execution, with breakthrough thinking for competitive advantage.

Strategic Foundation:

  • • Customer journey mapping and behavioral analysis
  • • Innovation methodology (proven frameworks + breakthrough process)
  • • Value proposition development (proprietary differentiation method)
  • • Academic theory translation into practical business tools

Technical Execution:

  • • Full-stack web application development
  • • Real-time analytics and reporting systems
  • • AI feature integration and enhancement
  • • Scalable cloud deployment and infrastructure
MVP³ Framework
The only methodology that ensures breakthrough vision, scalable exeuction, and market differentiation

Breakthrough Thinking Process

Systematic exploration across problem and solution spaces to find maximum vision possibilities others miss

Maximum Vision Possible

1st MVP: Define complete ecosystem potential through implication mapping

Minimum Viable Product

2nd MVP: Reverse engineer optimal starting point that scales to breakthrough vision

Most Valuable Proposition

3rd MVP: Define what makes your offer different and make it shine in the market

Vision + Execution + Differentiation

Complete innovation system from breakthrough thinking to market success

Background Highlights

Unique combination of strategic, technical, behavioral, and innovation expertise

Strategic Consulting & Innovation

Breakthrough Thinking: Systematic process for finding solutions others miss

Growth Strategy: 15+ years helping companies scale using proven frameworks + innovation

Psychology-Informed Strategy: Customer journey mapping, behavioral segmentation, adoption science

Digital Transformation: End-to-end modernization with human-centered design

Technical Excellence & Innovation

Breakthrough Innovation: Co-architected industry-first adoption prediction methodology

Enterprise Software: Built Oregon State University's survey system (10+ year deployment)

Real-Time Analytics: Developed innovative analysis platforms with behavioral insights

Modern Development: Full-stack applications with AI integration

Behavioral Science & Research Excellence

Award-Winning Research: 2012 EXPLOR Award for breakthrough mobile behavior insights

Psychology Expertise: Deep understanding of human behavior, adoption patterns, decision-making

Methodology Development: Created proprietary approaches for value proposition differentiation

User Adoption: Systematic approaches to ensuring people actually use the solutions we build

Case Studies

Breakthrough innovation and standard excellence in action

Inc 500 Company
Strategic Innovation: Real-Time Analytics Platform

Role:

Leadership team member (employee #5), product strategy and implementation

Approach:

Combined breakthrough thinking with proven frameworks - systematic exploration + standard implementation excellence

Impact:

Generated 60%+ of company revenue, served Fortune 500 clients, scalable platform architecture

Key Insight:

Breakthrough product vision + excellent technical implementation = massive business impact

EXPLOR Award Winner
Breakthrough Innovation: Mobile Research

Challenge:

AOL needed mobile consumer behavior insights that traditional research was missing

Innovation:

Three-pillared research combining ethnography, mobile data, and surveys, and Harvard Business Review publication

Impact:

Industry-recognized breakthrough that "shook up perceived notions" of mobile usage, 2012 EXPLOR Award

Key Insight:

Standard research frameworks weren't revealing real patterns. Breakthrough thinking found what others missed.

Technical Excellence
Enterprise Survey Platform

Project:

Built Oregon State University's primary web-based survey system

Approach:

Standard software development excellence with forward-thinking architecture

Impact:

Deployed for 10+ years before migration to commercial solution (Qualtrics)

Key Insight:

Sometimes excellent execution of proven approaches is exactly what's needed

When to Work with Me

Standard excellence AND breakthrough innovation capabilities

Standard Excellence
Deep expertise in proven frameworks, flawless implementation
  • Standard implementations that must work flawlessly
  • CRM implementations, process optimization
  • Proven AI applications with excellent execution
  • Any situation where human adoption is critical
Breakthrough Innovation
Systematic process for finding solutions others don't see
  • Complex challenges requiring breakthrough approaches
  • Unprecedented competitive challenges
  • Untapped market opportunities
  • Projects needing both strategic vision and technical execution

My Promise: I deliver excellent execution of proven frameworks AND breakthrough thinking for competitive advantage. Most challenges need standard excellence. When you need breakthrough solutions, I have a systematic process for finding what others miss.

Ready to Transform Your Business?

Standard excellence or breakthrough innovation - whatever your challenge requires

Working solutions, not just recommendations

Why Schedule a Discovery Call?

  • Understand your specific challenges and goals
  • Discuss potential solutions and next steps
  • No obligation - just valuable insights
alec.maki@verask.com
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